Get to know us
Learn more about our mission, values, and how we’ve been helping organisations improve employee engagement for over 30 years.
supportive partnership, lasting success
We work alongside you, offering expert guidance every step of the way
trusted expertise, reliable results
With proven expertise, we deliver reliable results every time
clear insights, confident decisions
Our reports turn complex data into actionable insights, helping you drive real change
The Survey Initiative
What makes us different?
Over the years, we have refined what we offer to clients, and we have identified four factors that set us apart from our competitors:
Quality
We provide the highest quality of work to unremitting standards. This helps us develop long-term relationships with our clients
Reporting
Our reports are clear and concise, making the survey results easy to understand. Areas requiring action are highlighted
Customer service
Every client is important to us and each one receives the same excellent levels of service
Value
We believe that we offer better value for money than any other organisation in our market – as many of our clients have confirmed.
Want to see real-time results?
We’re passionate about creating surveys that deliver results
Our reporting platform provides online, real-time reports that can be viewed online and downloaded in PDF, Excel and PPTX formats. All reports reside in a single repository and can be distributed depending on requirements. So, a manager can have access to their team workbook, a director can access all the reports for their teams and the project lead can access all reports. Our reporting platform makes reporting distribution easy and trouble free.
Looking to help leaders manage their results?
Empowering leaders with action planning tools
Managers/directors and others are able to create action plans that are linked to workbooks. These action plans can have key dates and tasks inputted and automated reminder emails are sent in advance of those key dates. RAG ratings (red, amber, green) can be applied to help managers understand the quality of their action plans. Plans can be downloaded individually or en masse by project leads who can also access dashboard reporting to see all action plans and their progress in one place.
Need to benchmark against other organisations or against previous result?
Meaningful insights through benchmarking
We have an extensive database of comparative benchmark data against which we can compare your scores, so you can view your results in context. In addition, for those organisations that have previously conducted surveys we will include these internal scores within the report which will allow for both internal and external benchmarking and comparison.
Is data security a concern?
Committed to data security and integrity
As an ethical and responsible research organisation, data protection is at the heart of everything we do. We are registered with the Information Commissioner’s Office [ZA054103], adhere to GDPR, and follow the Market Research Society’s Code of Conduct to ensure the highest standards of data security and integrity. We also implement rigorous security measures to safeguard client and employee data. Our survey and reporting platforms are SSL-certified, ensuring encrypted and secure data transmission. We hold Cyber Essentials certification, demonstrating our commitment to protecting against cyber threats. Additionally, we follow ISO 27001 standards for information security management and ISO 9001 for quality management, reinforcing our dedication to best practices in data protection and operational excellence.
Do you have hard to reach groups?
Engaging hard-to-reach groups
We have extensive experience of maximising response rates from ‘hard to reach’ groups. This has included organisations that have shift patterns, part-time, remote and field based workers and also within organisations where technology is less prevalent in certain roles. Do you guys think that will work better? Happy to jump on a call to discuss in the next couple days.
Our step-by-step process
A tailored, fully managed survey process designed to meet your unique business needs
Understand your aims and objectives for the survey project and how these fit into wider-ranging organisational undertakings.
Discuss and agree with you the questions and topics that best meet your requirements.
Set up and host the questionnaire online for you. We can also provide you with a printed version if required.
Prepare summary reports and executive summaries, highlighting key findings for individuals, teams, locations, and countries, to identify strengths and areas needing attention.
Ongoing support
The Survey Initiative provides a fully managed survey service with ongoing support from setup to post-survey analysis. We offer expert guidance, clear reporting, and benchmarking insights to help you turn data into meaningful action.