Meet our experts
Committed to enhancing member engagement and driving results
Our experienced team has extensive experience in translating complex feedback into clear, actionable insights that support confident decision-making and positive change.
Member needs and expectations surveys
Understand what really matters to your members with a survey that uncovers their needs, expectations, and priorities – so you can focus your efforts where they’ll have the greatest impact.
secure data, trusted compliance
We prioritise data privacy, meeting the highest standards to keep your information safe
high response rates, meaningful results
Bespoke surveys that maximise response rates, ensuring you get the insights you need
clear insights, confident decisions
Our reports turn complex data into actionable insights, helping you drive real change
Understand what your members truly need
Focus on what matters most
Understanding what your members need, and expect, from your organisation is essential to staying relevant. These surveys help you shape your offer, target your services more effectively, and avoid misalignment between delivery and demand.
Whether you’re planning ahead, responding to change, or refining your current offer, our tailored surveys give you the insight to act with purpose – backed by evidence, not assumption.
Certified excellence:
Our accreditations
Our accreditations reflect our commitment to delivering the highest standards in quality, data security, and ethical research. They give you the confidence that our methods are rigorous, your data is secure, and the insights we provide are both reliable and actionable.
Great support network
The team were fantastic, a great support. This was my first time in my career setting up a staff survey and their insight and understanding of this was amazing. Great support network that I know I can utilise in the future.
Extremely helpful
They were extremely helpful, and patient when waiting for me to provide information. Extremely informative, throughout the whole process, and couldn’t do enough for us.
More than a survey
A planning and prioritisation tool
Our needs and expectations surveys go beyond surface-level feedback. They’re a practical tool for:
- Understanding what your members really need from you – now and in the future
- Exploring expectations around services, communications, representation and support
- Identifying gaps between what’s offered and what’s valued
- Segmenting insights by role, sector, region or stage of membership
- Informing strategic planning, service development and investment decisions
Tailored to you
Your members, your offer, your next steps
There’s no such thing as a typical member. Needs vary – and your survey should reflect that.
We’ll help you ask the right questions to uncover what matters most, where expectations are being met, and where support is falling short. Whether your members are individuals, organisations, or a mix of both, we’ll make sure the findings are meaningful and actionable.
Insight you can trust. Decisions you can stand behind.
You’ll receive a clear, focused presentation that outlines key needs, unmet expectations and priority areas for action. We can also support you with:
- Strategic workshops to explore implications and next steps
- Presentations for internal teams or board-level discussions
- Optional benchmarking to show how your offer compares in context
Our goal is to help you shape your membership offer around real insight – and stay aligned with what your members truly value.
Gary Cattermole
Jaime Johnson
Declan Heffernan
Our valued clients:
Proudly showcasing our customers
Listening leads to loyalty
Ready to listen? Let’s talk
When members are invited to share their views (and see that their voice leads to action) it builds trust, strengthens engagement, and improves retention.
A member needs and expectations survey is more than an exercise. It’s a signal that your organisation listens, evolves, and is serious about delivering value to your community.
If you’re ready to better understand what your members really think, we’d love to help. Whether this is your first survey or you’re looking to improve your current approach, we’ll guide you every step of the way.
Get in touch today!
Contact us today to discuss your goals — and let’s start turning feedback into progress.
Call us: 01255 870735
Email us: info@surveyinitiative.co.uk
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